#F04F1B
- RGB
- 240, 79, 27
- Brightness
- 144.8
- HSL (°,%,%)
- 15°, 88%, 52%
- HSV V %
- 94%
- Lab
- 56.3, 59.8, 60.1
- CMYK (%)
- 0%, 67%, 89%, 6%
- PNG size
- 5.4 KB
- Tone / Feel
- mid, intense warm hue
Black text
5.84:1
AA (normal) · AAA (large) (large)
White text
3.60:1
Fail (normal) · AA (large) (large)
Recommended text: Black (5.84:1 — AA / AAA (large))
Color Profile: #F04F1B
Common Name: Red-Orange
RGB: (240, 79, 27)
HSL: (15°, 84%, 53%)
Contrast (vs. white): 5.5:1 (AA pass)
Contrast (vs. black): 16.3:1 (AAA pass)
Mood: The color #F04F1B is a vibrant, energetic shade of red-orange that evokes warmth, enthusiasm, and urgency. It is often seen in branding and design where a bold statement is needed, bringing a sense of vitality and attention-grabbing appeal. This color resonates with creativity, passion, and even a hint of danger, making it perfect for areas requiring high visibility or excitement.
Named Matches:
- Australian Standard AS2700 - MANDARIN - #D8502B (ΔE=14.78)
- BS 381C:1996 - Rail red / Azo Orange - #F24816 (ΔE=3.54)
- Behr - Brick Orange - #DC4A1A (ΔE=7.68)
- Benjamin Moore - Festive Orange - #EA5924 (ΔE=6.91)
- Pantone FHI - Scarlet Ibis - #F45720 (ΔE=2.61)
Why Designers Use It:
- Visual Impact: #F04F1B stands out due to its rich and saturated tone. Designers use this color to grab attention quickly, perfect for call-to-action buttons, marketing materials, and high-impact visual assets.
- Symbolism of Energy: Often associated with enthusiasm and vitality, this color fits well in creative fields, sports, and youth-oriented designs. Its connection to fire and passion makes it a popular choice for applications requiring energy and dynamism.
- Industry Relevance: This color is often used in the tech, fashion, and automotive industries, where high visibility and energetic vibes are critical. It is also seen in food packaging and branding to stimulate appetite and urgency.
- Trendy and Bold: This color is trendy among modern design and pop culture, often seen in new logo designs, streetwear, and digital platforms aiming for a youthful, forward-thinking aesthetic.
- Cultural and Regional Significance: In some cultures, red-orange tones are linked to festivals, celebrations, and auspicious occasions, making it a choice for designs meant to reflect joy and festivity.