#E6302F
- RGB
- 230, 48, 47
- Brightness
- 132.0
- HSL (°,%,%)
- 0°, 79%, 54%
- HSV V %
- 90%
- Lab
- 50.9, 67.5, 45.7
- CMYK (%)
- 0%, 79%, 80%, 10%
- PNG size
- 6.2 KB
- Tone / Feel
- mid, intense warm hue
Recommended text: Black (4.83:1 — AA / AAA (large))
Color Profile: #E6302F
Common Name: Red
RGB: 230, 48, 47
HSL: 0°, 82%, 56%
Contrast vs White: 5.7:1 (AA Pass)
Contrast vs Black: 15.8:1 (AA Pass)
Mood: A rich, vibrant red that commands attention. This color is bold, energetic, and invokes a sense of urgency or passion. It's commonly associated with strong emotions, such as love, power, and excitement. #E6302F is a timeless hue that remains relevant across various design fields.
Close Named Matches
- Behr Paint - Fire Island: #DB472B (ΔE=11.34)
- Benjamin Moore - Orange: #E1422C (ΔE=7.70)
- Dulux Paint - INCA Orange: #CD8161 (ΔE=45.70)
- Farrow and Ball - Charlotte's Locks: #D65F3D (ΔE=23.47)
Why Designers Use It
Design Impact: #E6302F is frequently used in design to convey high energy, urgency, and appeal. It grabs attention and creates strong visual interest, making it ideal for use in branding, advertisements, and promotional materials. The color's connection to passion and power makes it a go-to choice for industries like sports, entertainment, and luxury products.
Notable Uses: #E6302F is seen in a variety of design applications, ranging from fashion and automotive industries to safety equipment. It's often used in brand logos, retail environments, and even interior design for statement pieces. While vibrant and modern, this red has deep historical roots in art and culture, often tied to themes of passion and life force.
Trends: While this shade of red has been used for centuries, its prominence in modern branding has surged. It's not tied to any one specific region or culture but carries universal appeal, especially in fast-paced or high-stakes industries like tech, entertainment, and fashion. Its association with fire, heat, and energy ensures its relevance in contemporary design.
Industry Use: #E6302F is often favored in sectors such as entertainment, food and beverage (especially fast food), automotive (sports cars and performance vehicles), and even emergency services due to its high visibility. Its widespread use in warning signs, safety equipment, and attention-grabbing ads is a testament to its impact.