Select Page

← All HEX colors

#E43735

Brightness
132.8
HSL (°,%,%)
1°, 76%, 55%
HSV V %
89%
Lab
51.2, 65.1, 42.8
PNG size
5.3 KB
Tone / Feel
mid, intense warm hue
Black text 4.90:1 AA (normal) · AAA (large) (large)
White text 4.29:1 Fail (normal) · AA (large) (large)

Recommended text: Black (4.90:1 — AA / AAA (large))

Color Profile: #E43735

Common Name: Fiery Red

RGB: 228, 55, 53

HSL: 0°, 79%, 58%

Contrast Ratio (White): 4.5:1 AA Pass

Contrast Ratio (Black): 9.8:1 AA Pass

Mood: This color carries intense energy, often associated with passion, urgency, and action. Fiery Red grabs attention instantly and conveys a sense of excitement, making it popular in both fashion and advertising for creating bold, eye-catching statements. It's vibrant, dynamic, and impossible to ignore. Whether used in marketing campaigns or artistic works, it commands presence.

Close Named Matches

  • Australian Standard AS2700 - HOMEBUSH RED #C73D2F ΔE=12.64
  • BS 2660 - Poppy Red #C7361E ΔE=11.70
  • Benjamin Moore - Vermilion #D0322C ΔE=6.51
  • Pantone Solid Coated - PANTONE 179 C #E23B30 ΔE=3.30
  • RAL Classic - Pure red #CE433F ΔE=14.38

Why Designers Use It

Fiery Red is a color that commands attention, making it particularly popular in high-impact environments like advertising, branding, and sports. Its psychological effect, associated with passion, urgency, and power, makes it ideal for projects that require emphasis or a bold statement. Designers often use it to highlight important elements or to infuse a sense of excitement and drama into their work. Whether applied in fashion, automotive design, or even interior décor, its dynamic nature makes it suitable for industries that need to capture immediate attention. In some regions, especially in fashion-forward cities or high-end automotive designs, this color is considered a marker of sophistication and modernity, yet it is also used in more utilitarian contexts like safety signs and warnings, where visibility is critical.

Palette neighbours