#E21813
- RGB
- 226, 24, 19
- Brightness
- 125.1
- HSL (°,%,%)
- 1°, 84%, 48%
- HSV V %
- 89%
- Lab
- 48.1, 70.9, 56.1
- CMYK (%)
- 0%, 89%, 92%, 11%
- PNG size
- 5.6 KB
- Tone / Feel
- mid, intense warm hue
Recommended text: White (4.80:1 — AA / AAA (large))
Color Profile: #E21813
Common Name: Fire Engine Red
RGB: (226, 24, 19)
HSL: (5°, 90%, 47%)
Contrast vs White: 35.9:1 AA Pass
Contrast vs Black: 5.1:1 AA Fail
Mood: Bold, energetic, and demanding attention. #E21813 is a color that grabs you immediately with its intense vibrancy. Often associated with urgency and passion, this hue tends to convey excitement, power, and even a sense of danger. It's not subtle, it's the color that stands out, ideal for things that need to be noticed or acted upon quickly.
Close Named Matches:
- MANDARIN (#D8502B) - Australian Standard AS2700 - ΔE=21.18
- Poppy Red (#C7361E) - British Standard BS 2660 - ΔE=17.65
- Signal Red (#DD3420) - British Standard BS 381C:1996 - ΔE=9.05
- Corazon (#D22809) - Pantone FHI - ΔE=7.98
- Luminous Red (#FC0000) - RAL Classic - ΔE=14.29
Why Designers Use It:
Powerful Visual Impact: This bold red is often used in signage, marketing, and high-traffic areas to create a sense of urgency and importance. Designers favor it for environments where visibility and attention are key, such as safety equipment, emergency vehicles, and warning signals. It demands focus and stirs emotions of excitement and action.
Tradition & Trend: While historically a symbol of danger and warning (think fire engines, stop signs, and alarms), this color is increasingly being used in modern design trends, especially in the automotive and tech industries, where sharp contrasts are valued. Its bright, assertive nature makes it a standout in graphic design and advertising, where boldness is often associated with cutting-edge innovation.
Regional & Cultural Usage: Red holds a significant place in various cultures, often symbolizing power, passion, and fortune. In Eastern cultures, red is seen as a lucky color, often used in celebrations, while in the Western world, it's commonly associated with danger or emergency. Its versatility makes it a global design tool with varied connotations depending on context.
Material & Manufacture: Derived from chemical pigments and widely used in paints, coatings, and textiles, #E21813 is common in industrial applications as well as consumer products. It is often seen in high-visibility clothing, automotive interiors, and safety products, where its striking hue serves both functional and aesthetic purposes.