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#DF3F96

Brightness
140.6
HSL (°,%,%)
327°, 71%, 56%
HSV V %
87%
Lab
53.4, 68.1, -11.9
PNG size
6.0 KB
Tone / Feel
mid, vivid warm hue
Black text 5.29:1 AA (normal) · AAA (large) (large)
White text 3.97:1 Fail (normal) · AA (large) (large)

Recommended text: Black (5.29:1 — AA / AAA (large))

Color Profile: #DF3F96

Common Name: Vivid Pink

RGB: 223, 63, 150

HSL: 330°, 69%, 57%

Contrast: 3.2 (vs. white, AA pass), 7.4 (vs. black, AA pass)

Mood: This color radiates a bold, energetic, and creative vibe, often associated with youthful exuberance and modern fashion. It’s striking, vivid, and commands attention, making it perfect for impactful design that aims to stand out. #DF3F96 brings a sense of optimism and is frequently used in products or brands targeting younger demographics, as well as in creative industries like fashion, art, and digital design.

Close Named Matches:

  • Fuchsia Fedora: #CA4286 (Pantone Fashion Home Interiors)
  • Hot Lips: #BD4380 (Benjamin Moore)
  • Fiesta Pink: #D0648E (Behr Paint)
  • Ruby: #982D57 (British Standard BS 381C)

Why Designers Use It:

This color is a designer’s go-to for creating a dynamic, energetic atmosphere. It's commonly found in fashion, advertising, and branding that targets a younger or trend-conscious audience. It is frequently seen in tech product designs, digital art, and packaging for cosmetics or beauty products. The hue has a playful, youthful vibe, and its bold nature can make a statement without overwhelming. #DF3F96 is also popular in the automotive and interior design industries, where it adds a pop of color in cars and modern office spaces. As a part of the red-pink spectrum, it’s often used to evoke strong emotions and to create visually striking contrasts with neutral or muted tones.

Palette neighbours