#C44A34
- RGB
- 196, 74, 52
- Brightness
- 122.5
- HSL (°,%,%)
- 9°, 58%, 49%
- HSV V %
- 77%
- Lab
- 48.1, 47.5, 38.2
- CMYK (%)
- 0%, 62%, 73%, 23%
- PNG size
- 5.7 KB
- Tone / Feel
- mid, vivid warm hue
Black text
4.38:1
Fail (normal) · AA (large) (large)
White text
4.80:1
AA (normal) · AAA (large) (large)
Recommended text: White (4.80:1 — AA / AAA (large))
Color Profile: #C44A34
Common Name: Fire Coral
RGB: (196, 79, 49)
HSL: (16°, 61%, 49%)
Contrast Analysis:
Contrast vs White: 3.9 (Passes AA)
Contrast vs Black: 6.1 (Passes AA)
Color Mood: This deep, warm red exudes energy and intensity. Often associated with fire, vitality, and action, this shade evokes a sense of urgency, warmth, and passion. While it can be bold and invigorating, it also conveys a sense of reliability and permanence. Popular in branding for companies that want to stand out with a dynamic yet grounded personality.
Close Named Matches:
- Behr Paint: Fire Coral (#C44F31) ΔE=3.60
- Jotun Paint: #C14B3D ΔE=5.55
- Federal Standard 595c: Coast Guard Orange (#CF4E38) ΔE=3.64
- Benjamin Moore Paint: Tomato Tango (#C0402E) ΔE=3.62
Why Designers Use It:
- Energy & Impact: Designers often use Fire Coral for projects that demand attention. It’s a great tool for making a statement or evoking an emotional reaction. Its warmth makes it suitable for a wide range of industries, especially those related to food, fitness, or performance-based branding.
- Tradition & Symbolism: This color is often tied to bold and energetic cultures, with some associations to fire and nature-based imagery. It’s seen in both contemporary and vintage aesthetics, and it's widely used in graphic design, advertising, and sports.
- Unique Characteristics: With a high chroma, it is vibrant and noticeable without being overly flashy. It is used in industries where urgency, safety, or visibility are key — notably in construction, automotive, and maritime sectors. The use of this color in safety applications highlights its ability to grab attention from a distance.
- Regional Use: While Fire Coral may have universal appeal, its vibrant nature and ability to stand out make it particularly effective in urban and high-energy settings. It is commonly used in American and European branding but can be found globally in the color palettes of high-energy industries.