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#C14429

Brightness
118.5
HSL (°,%,%)
11°, 65%, 46%
HSV V %
76%
Lab
46.5, 48.7, 44.8
PNG size
5.8 KB
Tone / Feel
mid, vivid warm hue
Black text 4.13:1 Fail (normal) · AA (large) (large)
White text 5.09:1 AA (normal) · AAA (large) (large)

Recommended text: White (5.09:1 — AA / AAA (large))

Color Profile: #C14429

Common Name: Australian Standard Orange

RGB: (193, 68, 41)

HSL: (15°, 72%, 47%)

Contrast vs White: 5.6 (AA Pass)

Contrast vs Black: 9.5 (AA Pass)

Mood:

This shade of orange exudes energy and warmth, creating an immediate, dynamic presence. It carries the vibrancy of safety and attention, often used for visibility and caution. Its strong, bright nature is suitable for highlighting and accentuating key areas, invoking a sense of alertness and focus.

Notable Matches:

  • Australian Standard AS2700 - #C14429
  • BS 2660 Poppy Red - #C7361E
  • Benjamin Moore Tomato Tango - #C0402E
  • Pantone 180 C - #C13832

Why Designers Use It:

Designers gravitate toward this vibrant orange for projects that need to grab attention quickly. It's commonly seen in safety and cautionary contexts, from road signs to construction barriers, making it highly visible from afar. Its usage in branding communicates urgency or boldness, often linked with bold statements and calls to action. Whether for construction, manufacturing, or marketing, this shade lends a sense of trust and reliability while also serving a practical purpose of visibility. It's used across various industries like manufacturing, construction, and safety protocols. The color also connects to natural elements like the fiery hues of sunsets and autumn leaves, making it appealing in both outdoor and urban settings.

Palette neighbours