Select Page

← All HEX colors

#BC77AB

Brightness
149.0
HSL (°,%,%)
315°, 34%, 60%
HSV V %
74%
Lab
58.8, 34.8, -19.5
PNG size
5.6 KB
Tone / Feel
mid, soft warm hue
Black text 6.37:1 AA (normal) · AAA (large) (large)
White text 3.30:1 Fail (normal) · AA (large) (large)

Recommended text: Black (6.37:1 — AA / AAA (large))

Color Profile: #BC77AB

Common Name: Sikkens 5051 - Snowmobile Purple

RGB: 188, 119, 171

HSL: 305°, 23%, 57%

Contrast with White: 5.1 - AA Pass

Contrast with Black: 10.4 - AA Pass

Mood: This color is often seen as a calm, muted purple with an earthy undertone, offering a balance between vibrancy and subtlety. It's easy to associate it with refined, modern aesthetics, perfect for designs that evoke a sense of sophistication and quiet luxury. Popular in both fashion and home decor, it provides an understated yet elegant tone to various creative endeavors.

Close Matches:

  • Australian Standard P41 - Erica Pink: #BA5D83
  • Behr Paint P110-5 - Girls Only: #B375A9
  • Benjamin Moore 2074-40 - Lilac Pink: #C381B5
  • Pantone 16-3321 TCX - First Bloom: #B977AE

Why Designers Use It:

  • This color is often chosen for its ability to create a calm yet warm atmosphere in both interior and exterior design. It is considered timeless and works well with neutral palettes.
  • Used frequently in cosmetics packaging, especially for products targeted at a feminine audience, as well as in high-end brands where sophistication is key.
  • Its inclusion in Sikkens' color palette suggests its suitability for environments needing both warmth and subtlety, especially in architectural coatings.
  • Because of its muted, slightly dusty quality, it is highly favored in vintage and retro-inspired designs. It gives a soft, aged look that's both comforting and stylish.
  • This hue is particularly associated with luxury brands and high-end fashion, often evoking a sense of understated elegance. Designers in the fashion industry, especially in Europe, lean toward such tones for creating timeless collections.

Palette neighbours