#BA7C77
- Brightness
- 144.9
- HSL (°,%,%)
- 4°, 33%, 60%
- HSV V %
- 73%
- Lab
- 58.2, 23.5, 12.6
- CMYK (%)
- 0%, 33%, 36%, 27%
- PNG size
- 5.6 KB
- Tone / Feel
- mid, soft warm hue
Black text
6.24:1
AA (normal) · AAA (large) (large)
White text
3.37:1
Fail (normal) · AA (large) (large)
Recommended text: Black (6.24:1 — AA / AAA (large))
Color Profile: #BA7C77
Common Name: Tikkurila
RGB: 186, 124, 119
HSL: 0°, 28%, 59%
Contrast (vs White): 3.1 (AA Pass)
Contrast (vs Black): 7.2 (AA Pass)
Mood: This color has a warm, earthy feel. It's grounded and invokes a sense of comfort and subtle sophistication. With its muted tones, it can create a cozy, welcoming atmosphere. Often associated with rustic or natural elements, this shade can be perfect for designs aiming to evoke calm and understated elegance.
Close Matches:
- Tikkurila - #BA7C77
- Pantone FHI - Desert Sand (#BA7D77)
- Jotun - Plum Lips (#B1706A)
- Behr - Red Clover (#BA817C)
- Benjamin Moore - Burgundy Rose (#B27477)
Why Designers Use It:
- This color is often chosen for creating earthy, rustic, or vintage aesthetics. It is widely used in interior design, especially for spaces that want to evoke warmth and comfort.
- It's also seen in fashion design for its ability to pair well with both light and dark tones, adding a bit of sophistication without being overpowering.
- In the tech and automotive industries, it's gaining traction for accents and branding due to its soft, neutral vibe that doesn't clash with other colors.
- While it's not the trendiest of tones, it's been a steady choice for products and branding that want to convey authenticity, simplicity, and reliability.
- It can be linked to natural materials, such as stone, wood, and earth elements, making it a go-to for eco-friendly or nature-inspired designs.