#B03020
- RGB
- 176, 48, 32
- Brightness
- 103.6
- HSL (°,%,%)
- 7°, 69%, 41%
- HSV V %
- 69%
- Lab
- 40.3, 50.7, 39.8
- CMYK (%)
- 0%, 73%, 82%, 31%
- PNG size
- 6.0 KB
- Tone / Feel
- dark, vivid warm hue
Black text
3.29:1
Fail (normal) · AA (large) (large)
White text
6.38:1
AA (normal) · AAA (large) (large)
Recommended text: White (6.38:1 — AA / AAA (large))
Color Profile: #B03020
Common Name: Firebrick
RGB: 176, 48, 32
HSL: 0°, 61%, 41%
Contrast vs White: 7.8 (AA pass)
Contrast vs Black: 7.3 (AA pass)
Mood: This bold, fiery red is associated with passion and energy, often evoking strong emotions. It’s used strategically to capture attention, whether in design, art, or branding. It carries a sense of urgency or importance, making it a standout in any visual composition. It’s a timeless color with roots in the earth, resembling fire and stone, and often used to evoke a sense of power or boldness.
Close Named Matches:
- Australian Standard AS2700 - SIGNAL RED: #AF312A, ΔE=5.55
- BS 381C:1996 - Post Office Red: #C41C22, ΔE=12.13
- Jotun - Poppy Red: #C14B3D, ΔE=11.15
- Behr Paint - OSHA Safety Red: #AF241C, ΔE=3.98
- Pantone Solid Coated - PANTONE 180 C: #C13832, ΔE=6.97
Why Designers Use It:
- This color is used to grab attention and create a focal point in designs. Its strong presence makes it ideal for warning signs, safety indicators, or any element requiring urgency. It’s a color deeply ingrained in various cultural and industrial applications, particularly in areas like road safety, manufacturing, and automotive design.
- Designers use #B03020 to evoke emotion. Its connection to fire and passion is perfect for fashion, art, and branding where a dynamic, attention-grabbing appearance is desired.
- Regionally, this color sees use in many industrial sectors globally, particularly in construction, public safety (such as fire trucks, emergency vehicles), and the military (safety and alert designs).
- Its historical ties to natural elements—red clay, brick, and fire—make it a color that bridges the gap between traditional and modern aesthetics. It’s often seen in heritage designs, as well as contemporary pop culture imagery.
- Notably, industries like automotive, aerospace, and electronics often use this color for its visibility and its powerful psychological impact on consumers. It’s trendy in graphic design, modern interiors, and cutting-edge product packaging.