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#AD583D

Brightness
118.0
HSL (°,%,%)
14°, 48%, 46%
HSV V %
68%
Lab
47.2, 32.4, 31.2
PNG size
6.5 KB
Tone / Feel
mid, vivid warm hue
Black text 4.24:1 Fail (normal) · AA (large) (large)
White text 4.95:1 AA (normal) · AAA (large) (large)

Recommended text: White (4.95:1 — AA / AAA (large))

Color Profile: #AD583D

Common Name: Little Greene - Heat

RGB: (173, 88, 61)

HSL: (14°, 46%, 47%)

Contrast Ratio vs White: 4.8:1
Contrast Ratio vs Black: 10.2:1
AA Pass

Mood: This color carries a warm, earthy presence, reminiscent of clay or terracotta pots, lending a grounded, cozy feel to any space. Its rich tones bring out a sense of authenticity and tradition, with a slightly rustic yet refined undertone. It speaks to those who value earthy richness and timeless elegance in their design choices.

Close Named Matches:

  • Little Greene - Heat - #AD583D
  • Benjamin Moore - Fiery Opal - #B35840
  • Jotun - Flax - #A95A44
  • BS 381C - Terracotta - #A65341
  • Pantone 7516 C - #9C552D

Why Designers Use It:

  • This color is a classic choice in industries that value tradition and warmth, such as interior design and architecture. Designers use it to evoke feelings of comfort and earthiness, often pairing it with neutral or lighter tones for balance.
  • Its popularity extends across various regions, especially in designs that lean into the rustic, natural aesthetic found in Mediterranean or Southwestern themes.
  • It's seen in both vintage-inspired and contemporary design, making it a versatile color in the palette of designers who specialize in organic and timeless themes.
  • Due to its earthy undertones, this hue is often used in industries that focus on sustainability, nature, or cultural heritage. The connection to terracotta and clay also invokes artisanal craftsmanship, making it suitable for brands that wish to evoke these values.
  • Notably, this shade is found in high-end paint brands and is favored by interior designers looking to give spaces a sense of elegance without overwhelming brightness.

Palette neighbours