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#A8543E

Brightness
114.1
HSL (°,%,%)
12°, 46%, 45%
HSV V %
66%
Lab
45.7, 32.6, 28.6
PNG size
6.3 KB
Tone / Feel
mid, vivid warm hue
Black text 4.00:1 Fail (normal) · AA (large) (large)
White text 5.25:1 AA (normal) · AAA (large) (large)

Recommended text: White (5.25:1 — AA / AAA (large))

Color Profile: #A8543E

Common Name: Ghost Chili

RGB: (168, 84, 62)

HSL: (19, 51%, 47%)

Contrast with White: 4.1 (AA pass)

Contrast with Black: 7.0 (AAA pass)

Mood Blurb:
#A8543E strikes a balance between warm, earthy tones and vivid, spicy energy. It's a color that conveys confidence, vitality, and warmth while maintaining a grounded presence. Often associated with bold design choices, it carries a sense of sophistication that's not too overwhelming. A color commonly seen in interior design and branding that aims to evoke a sense of passion and warmth without going over the top.

Notable Close Matches:

  • Ghost Chili – Dutch Boy Paints – #A8543E (Exact match, ΔE=0.00)
  • Terracotta – BS 381C:1996 – #A65341 (ΔE=2.44)
  • Salsa Dancing – Benjamin Moore – #AC5540 (ΔE=1.47)
  • Iron Ore – Dunn-Edwards – #AF5B46 (ΔE=2.89)
  • Texas Heatwave – Kelly Moore – #A54F38 (ΔE=2.38)

Why Designers Use It:
Designers are drawn to #A8543E because of its bold, earthy undertones that balance warmth and intensity. This color finds its place in both traditional and modern design, often evoking the spirit of natural elements like clay and spice. It's frequently used in industries that want to evoke warmth and energy, such as food packaging, interior design, and fashion. Additionally, #A8543E's versatility allows it to work across a variety of materials—from textiles to paint, making it a popular choice in home décor. The strong yet subtle presence of this hue lends itself well to making an impact without overwhelming the viewer, which is why it remains a consistent favorite in design circles.

Palette neighbours