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#A177A8

Brightness
138.9
HSL (°,%,%)
291°, 22%, 56%
HSV V %
66%
Lab
55.7, 25.1, -19.8
PNG size
5.4 KB
Tone / Feel
mid, soft cool hue
Black text 5.72:1 AA (normal) · AAA (large) (large)
White text 3.67:1 Fail (normal) · AA (large) (large)

Recommended text: Black (5.72:1 — AA / AAA (large))

Color Profile: #A177A8

Common Name: Vista

RGB: rgb(161, 119, 168)

HSL: hsl(290, 18%, 57%)

Contrast:

  • Against White: 3.6 (AA Pass)
  • Against Black: 13.4 (AAA Pass)

About the Mood:
#A177A8 carries a soft, warm, and muted purple hue, often linked with subtle elegance and sophistication. It strikes a balanced tone of mystery with a slight earthy undertone, making it ideal for design contexts that require both calmness and visual intrigue. This shade is commonly seen in both modern and traditional interiors, offering a refined aesthetic without overwhelming the space.

Notable Close Matches:

  • Vista (#A177A8) - Vista Paints
  • English Lavender (#9D7BB0) - Pantone FHI
  • Amethyst (#8C6991) - BS4800-5252
  • I Heart Potion (#A77EB3) - Behr Paint
  • Nightshade (#554960) - BS 2660

Why Designers Use It:
This color is particularly favored by designers due to its versatility in blending seamlessly with both warm and cool tones. It evokes calmness while still offering a pop of color, making it a great choice for interiors, branding, and product design. It is often used in spaces aimed at creating a peaceful atmosphere with a hint of luxury. Designers also appreciate its subtle sophistication, making it a popular choice in lifestyle branding, especially for wellness and beauty sectors. Its muted nature allows for adaptability across various design aesthetics—from modern minimalist spaces to more classic and vintage designs. In manufacturing, it’s seen in automotive and fashion designs, where it is used for soft accents or seasonal trends. Additionally, this hue holds popularity in certain European markets, where it is associated with timeless elegance.

Palette neighbours