#9DC974
- Brightness
- 180.6
- HSL (°,%,%)
- 91°, 44%, 62%
- HSV V %
- 79%
- Lab
- 76.2, -29.2, 37.8
- CMYK (%)
- 22%, 0%, 42%, 21%
- PNG size
- 5.9 KB
- Tone / Feel
- mid, soft cool hue
Recommended text: Black (11.04:1 — AAA / AAA)
Color Profile: #9DC974
Common Name: Greenery
RGB: 157, 201, 116
HSL: 74, 52%, 61%
Contrast Ratio: vs White: 4.3 (AA pass), vs Black: 13.3 (AAA pass)
Mood and Usage
This vibrant green color exudes a sense of freshness and revitalization, often associated with nature and the outdoors. It's lively and refreshing, making it a popular choice in design and branding aiming to evoke feelings of energy, health, and renewal.
Close Matches
- Behr Lush Green: #9AC76E
- Benjamin Moore Fresh Grass: #9FC57A
- Australian Standard Palm Green: #9EAB75
- PPG Celery Sprig: #9ED686
Why Designers Use It
This green hue is widely used in industries that aim to communicate growth, environmental consciousness, and vitality. Often seen in branding for wellness products, organic goods, and sustainable initiatives, it represents balance and harmony. Designers favor it for its ability to evoke calm yet energizing feelings, ideal for companies promoting health, nature, and eco-friendly values. The color also holds strong cultural ties to agriculture, forestry, and regions known for lush vegetation.
The color has gained popularity in modern interior design, where it pairs well with natural wood tones and minimalist décor. It is also frequently used in healthcare and wellness industries, contributing to a sense of cleanliness and rejuvenation. Greenery is closely aligned with the "nature movement" in design, representing a desire to reconnect with the environment.
Trend Insights: Greenery has recently become a trendy color in both fashion and digital design, with a surge in its usage for eco-conscious brands. It is often paired with earthy tones or used as an accent to create a calm, organic aesthetic.