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#9B4A38

Brightness
103.7
HSL (°,%,%)
11°, 47%, 41%
HSV V %
61%
Lab
41.5, 32.3, 26.5
PNG size
7.0 KB
Tone / Feel
dark, vivid warm hue
Black text 3.43:1 Fail (normal) · AA (large) (large)
White text 6.12:1 AA (normal) · AAA (large) (large)

Recommended text: White (6.12:1 — AA / AAA (large))

Color Profile: #9B4A38

Common Name: Terracotta

RGB: (155, 74, 56)

HSL: (14°, 43%, 42%)

Contrast vs White: 5.6 (Passes AA)

Contrast vs Black: 8.4 (Passes AA)

Mood: This shade of terracotta gives off a warm, earthy, and grounded vibe. It’s reminiscent of rich clay and natural elements, often evoking rustic or Mediterranean influences. The color's warm undertones are calming and natural, with a sense of tradition and timelessness. It's popular in interior design, specifically for creating cozy, inviting spaces that blend with natural textures like wood and stone.

Notable Color Matches

  • Australian Standard AS2700 - Terracotta: #9B4A38 (Exact match)
  • BS 2660 - Chestnut: #803026 (ΔE=10.41)
  • Behr - Red Lodge: #9D4F3F (ΔE=3.00)
  • Pantone FHI - Burnt Brick: #A14D3A (ΔE=2.10)
  • Sikkens 5051 - Steel Rack Red: #9C4340 (ΔE=7.83)

Why Designers Use It

This deep, earthy hue is favored for its timeless and warm qualities. It’s frequently used in both modern and rustic designs, often seen in architectural finishes and interior decor. The color draws inspiration from nature, with its close resemblance to baked clay, which makes it a preferred choice for traditional and organic designs. It is also used in fashion, specifically in textiles and accessories, due to its ability to complement a wide range of tones. Terracotta’s historical ties to pottery and ceramics in many cultures, particularly Mediterranean and Southwestern traditions, give it a sense of authenticity and age-old craftsmanship.

The color finds its application in multiple industries such as home decor, paint, fashion, and even automotive design, where earthy, natural tones evoke a sense of elegance and warmth. It’s becoming more popular in eco-conscious designs that focus on sustainability and organic materials.

Palette neighbours