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#8A5343

Brightness
101.2
HSL (°,%,%)
14°, 35%, 40%
HSV V %
54%
Lab
41.2, 21.1, 19.1
PNG size
6.3 KB
Tone / Feel
dark, soft warm hue
Black text 3.40:1 Fail (normal) · AA (large) (large)
White text 6.18:1 AA (normal) · AAA (large) (large)

Recommended text: White (6.18:1 — AA / AAA (large))

Color Profile: #8A5343

Common Name: Kelly Moore - Old Brick

RGB: (138, 83, 67)

HSL: (14°, 23%, 41%)

Contrast:
White: 58.6 (AA pass)
Black: 87.5 (AA pass)

Mood: #8A5343 exudes a deep, earthy vibe, reminiscent of rich, natural elements. It's grounded and stable, but with a warm and inviting undertone. This color evokes feelings of comfort and tradition, making it ideal for spaces or designs that require a sophisticated, yet approachable presence. Popular across various design fields, it gives a sense of timeless quality while still being widely applicable to modern trends.

Close Named Matches:

  • Kelly Moore - Old Brick - #8A5343 (Exact Match)
  • BS 2660 - Cocoa - #9B614B
  • Munsell 2.5YR 4/4 - #815343
  • RAL 8004 - Copper Brown - #945847
  • Behr - Sequoia Grove - #915948

Why Designers Use It:

  • Versatile & Timeless: This warm, earthy hue can blend into a variety of interior styles, making it a staple in both classic and contemporary design. Whether used in home décor, fashion, or graphic design, it has an ageless quality.
  • Natural Influence: Inspired by wood, stone, and earth, #8A5343 connects to nature’s core elements. This lends itself well to eco-friendly design movements, or industries where natural textures and materials are highly valued.
  • Regional & Cultural Affiliation: The use of this color is prevalent in designs that focus on heritage and rustic themes. It often appears in artisanal or handcrafted items and interior designs where warmth and comfort are key elements.
  • Applications: Used widely in both residential and commercial settings, from cozy living rooms to upscale restaurants and cafes. It’s also popular in automotive design, especially for upholstery and trim. Industrial uses include paints for equipment that need to withstand wear and tear while maintaining aesthetic appeal.
  • Trendy Yet Classic: Though not tied to a specific fleeting trend, its enduring appeal ensures it remains a designer favorite. It can be found in modern branding, and fashion collections, and even in digital design, giving a grounded, organic touch to any creative project.

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