#840715
- RGB
- 132, 7, 21
- Brightness
- 72.7
- HSL (°,%,%)
- 353°, 90%, 27%
- HSV V %
- 52%
- Lab
- 27.1, 48.3, 29.9
- CMYK (%)
- 0%, 95%, 84%, 48%
- PNG size
- 6.3 KB
- Tone / Feel
- dark, intense warm hue
Black text
2.02:1
Fail (normal) · Fail (large)
White text
10.38:1
AAA (normal) · AAA (large)
Recommended text: White (10.38:1 — AAA / AAA)
Color Profile: #840715
Common Name: Pantone P 54-16 C
RGB: rgb(132, 7, 21)
HSL: hsl(352, 92%, 27%)
Contrast with White: 4.2 (AA pass)
Contrast with Black: 8.6 (AA pass)
Mood: This rich, bold red evokes power and intensity. With deep undertones of crimson, it's often used to convey urgency, passion, and strength. Known for its strong visual impact, #840715 is a favorite in the worlds of fashion and high-end design.
Notable Matches:
- Pantone P 54-16 C: The exact match for Pantone's color system, a deep red with subtle blue undertones.
- Behr Cherry Tree: #8C0B16, a very close match, reflecting a similarly rich, earthy red.
- Jotun Signal Red: #B03F3C, slightly lighter but still deep and impactful, used in various decorative contexts.
- RAL 3032 Pearl Ruby Red: #7B1A24, a more muted yet related shade often used in industrial design.
Why Designers Use It:
- Impactful Visual Presence: Its strong red hue is perfect for creating focal points, grabbing attention, and conveying urgency or passion in design.
- High Contrast: The contrast it offers against both white and black ensures that it remains striking and visible in a wide range of applications, from fashion to digital design.
- Tradition and Popularity: Historically, this color has been used in luxury and high-end industries, particularly in areas like automotive design and cosmetics, where bold and memorable colors are key to standing out.
- Versatility Across Industries: It sees use in everything from advertising to product packaging, fashion, and even interior design—particularly in spaces that aim to make a strong statement, such as restaurants and upscale retail environments.
- Nature and Technology: This color is often linked with organic materials like red clay or stones, yet it also appears frequently in tech branding, where its striking nature aligns with cutting-edge products.