#7D6958
- RGB
- 125, 105, 88
- Brightness
- 109.7
- HSL (°,%,%)
- 28°, 17%, 42%
- HSV V %
- 49%
- Lab
- 45.9, 5.2, 12.5
- CMYK (%)
- 0%, 16%, 30%, 51%
- PNG size
- 7.0 KB
- Tone / Feel
- dark, muted warm hue
Recommended text: White (5.21:1 — AA / AAA (large))
Color Profile: #7D6958
Common Name: Jotun Tower Brown
RGB: (125, 105, 88)
HSL: (30°, 18%, 42%)
Contrast: White: 2.8, Black: 5.5 (AA pass for both)
Mood: This color invokes a sense of grounded stability, perfect for creating a warm, welcoming atmosphere with a hint of sophistication. Its deep, earthy tones blend well with natural or neutral palettes, evoking an inviting yet refined vibe. Often associated with rustic elegance, it's great for spaces aiming to balance both comfort and style.
Close Matches:
- Jotun Tower Brown (#7D6958) - Exact match
- BS 2660 Copra (#7F604E) - ΔE=5.99
- Pantone 18-1018 TPG Otter (#7F6A55) - ΔE=2.43
- Behr Kaffee (#7E6D5B) - ΔE=1.95
- Federal Standard 595c Coyote 476 (#796852) - ΔE=3.21
Why Designers Use It:
- Natural Feel: The rich, earthy tones of #7D6958 are widely favored for interiors that wish to evoke a sense of natural, rustic charm. This makes it a popular choice in spaces like cabins, cafes, and boutique hotels where warmth and organic textures are key to the design.
- Durability in Aesthetic: Designers often use this color for its ability to maintain a sense of refinement without being too bold. It pairs excellently with both light and dark neutrals, and has been seen in applications ranging from furniture and textiles to wall paints.
- Timeless Trend: #7D6958 is particularly popular in the context of vintage or modern rustic aesthetics. It's not a fleeting trend but a color choice that appeals to those seeking timeless elegance.
- Industry Use: This shade is often seen in the manufacturing of paints, especially for interiors aiming for warmth without a vibrant pop. It's also used in automotive, home decor, and some outdoor gear where earth tones dominate.
Notable Structures and Elements: This color draws from natural elements, especially stone and wood. Its association with wood, leather, and natural fibers makes it highly desirable in eco-conscious and high-end design circles. It's also becoming more prominent in industrial design and the tech sector for its grounding properties.