#751BD1
- RGB
- 117, 27, 209
- Brightness
- 97.5
- HSL (°,%,%)
- 270°, 77%, 46%
- HSV V %
- 82%
- Lab
- 36.3, 68.1, -74.8
- CMYK (%)
- 44%, 87%, 0%, 18%
- PNG size
- 5.4 KB
- Tone / Feel
- mid, intense cool hue
Recommended text: White (7.41:1 — AAA / AAA)
Color Profile: #751BD1
Common Name: Purple
RGB: 117, 27, 209
HSL: 270°, 75%, 49%
Contrast vs White: 5.6 (AA Pass)
Contrast vs Black: 11.8 (AA Pass)
Popular Mood:
This bold purple hue conveys creativity, elegance, and luxury. It is a color often seen in both high-end design and contemporary digital art, making it a versatile option for projects that aim to evoke sophistication and innovation.
Close Matches:
- Pantone Violet C #4814A0 (ΔE=21.19)
- Benjamin Moore Mystical Grape #674C87 (ΔE=63.60)
- PPG Royal Lilac #835995 (ΔE=63.13)
- Jotun Taaluk #786087 (ΔE=76.45)
Why Designers Use It:
Purple, and particularly shades like #751BD1, is favored by designers for its ability to evoke a sense of royalty, spirituality, and creativity. It's widely used in branding for companies in the beauty, fashion, and tech industries due to its modern yet timeless appeal. This color has a historical connection to luxury, once reserved for the elite due to the rarity and cost of purple dyes. Today, it continues to be used in high-end product designs and in creative arts. Its versatility across a range of industries—from technology to education—makes it a trendy and sophisticated choice for modern design. The use of purple can help convey an image of prestige and inspiration, making it a go-to color for many creatives seeking to establish a strong, memorable brand identity.