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#726F77

Brightness
112.8
HSL (°,%,%)
263°, 3%, 45%
HSV V %
47%
Lab
47.3, 2.8, -4.0
PNG size
5.3 KB
Tone / Feel
mid, muted cool hue
Black text 4.26:1 Fail (normal) · AA (large) (large)
White text 4.93:1 AA (normal) · AAA (large) (large)

Recommended text: White (4.93:1 — AA / AAA (large))

Color Profile: #726F77

Common Name: Slate Gray

RGB: (114, 111, 119)

HSL: (235, 3%, 45%)

Contrast vs White: 7.6:1 (AA Pass)

Contrast vs Black: 12.8:1 (AA Pass)

Popular Mood:

This shade evokes calm, neutrality, and sophistication. Often seen as a muted, professional tone, #726F77 is widely used in corporate and formal designs. It creates an understated but reliable atmosphere, appealing to those seeking balance without overwhelming boldness.

It is commonly used in both interior design and fashion, particularly in high-end or minimalist settings. As a cooler tone, it can represent stability, a touch of mystery, or quiet elegance.

Close Named Matches:

  • Dutch Boy: Motor City (#726F77)
  • Federal Standard: Slate gray (#6D6C6E)
  • Behr: Heather Dusk (#6C6E77)
  • Benjamin Moore: Arctic Seal (#6D6C6E)

Why Designers Use It:

  • Neutral Versatility: This grayish tone is perfect for creating balance and sophistication. It's neutral enough to serve as a background or to be paired with bold accent colors.
  • Corporate and Professional Appeal: A frequent choice in corporate branding, this shade conveys professionalism, dependability, and maturity without being too heavy or dark.
  • Trend Status: #726F77 has seen a resurgence in the last few years, especially in tech and industrial designs. It’s trendy in the context of modern architecture and minimalistic product design.
  • Industry Use: Popular in automotive design, interior architecture, and high-end fashion. It’s also found in modern packaging and digital design, thanks to its modern and clean aesthetic.
  • Natural Associations: Reminiscent of natural elements like stone and slate, making it a favorite choice for earthy, grounded designs. It’s often linked to textures and materials like concrete, rock, or ash.

Palette neighbours