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#63AE53

Brightness
146.6
HSL (°,%,%)
109°, 36%, 50%
HSV V %
68%
Lab
64.6, -41.2, 39.2
PNG size
6.0 KB
Tone / Feel
mid, soft cool hue
Black text 7.71:1 AAA (normal) · AAA (large)
White text 2.72:1 Fail (normal) · Fail (large)

Recommended text: Black (7.71:1 — AAA / AAA)

Color Profile: #63AE53

Common Name: Royal Ivy

RGB: 99, 174, 83

HSL: 109°, 40%, 47%

Contrast vs White: 5.4 (AA pass)

Contrast vs Black: 12.4 (AA pass)

Mood: This color is a balanced shade of green that is both earthy and fresh, giving off an impression of growth and tranquility. Its softness makes it versatile across various design applications, offering a natural vibe without being too overwhelming. It has wide appeal in both corporate and creative environments, often associated with harmony and stability.

Close Named Matches:

  • Behr Paint: Royal Ivy (#63AE53) - Exact match
  • Benjamin Moore: Paradise Valley (#68B559) - ΔE=2.55
  • Pantone: Poison Green (#4DB560) - ΔE=8.81
  • PPG Pittsburgh Paints: Green Pear (#79BE58) - ΔE=7.86
  • Sikkens: 5051 Color concept (#77B75E) - ΔE=5.59

Why Designers Use It:

  • Natural Aesthetic: The green shade of #63AE53 invokes thoughts of nature, freshness, and vitality, making it a popular choice for designs that aim to promote a sense of calm, health, or growth. It’s often used in branding related to eco-friendly products, wellness, and organic brands.
  • Wide Application: Designers use this shade in a variety of industries, including interior design, graphic design, and packaging. Its balanced tone works well in both professional and creative contexts, making it a versatile addition to any color palette.
  • Industry Usage: In manufacturing, it’s common in the design of eco-friendly packaging or branding materials for sustainable products. It’s also seen in interior design, particularly for spaces that aim to create a calming and grounded atmosphere. Its historical ties to nature make it particularly effective for designs relating to health and wellness.
  • Trendiness: This green hue fits within current design trends that lean into natural tones and minimalism. It’s a modern classic, gaining traction in industries that focus on sustainability, environmental care, and natural living. Its soft vibrancy makes it timeless, never too bold but always relevant.

Palette neighbours