#4E203C
- RGB
- 78, 32, 60
- Brightness
- 53.2
- HSL (°,%,%)
- 323°, 42%, 22%
- HSV V %
- 31%
- Lab
- 20.0, 25.5, -7.7
- CMYK (%)
- 0%, 59%, 23%, 69%
- PNG size
- 6.2 KB
- Tone / Feel
- very dark, soft warm hue
Black text
1.60:1
Fail (normal) · Fail (large)
White text
13.16:1
AAA (normal) · AAA (large)
Recommended text: White (13.16:1 — AAA / AAA)
Color Profile: #4E203C
Common Name: Munsell 5rp 2/6
RGB: 78, 32, 60
HSL: 336°, 38%, 24%
Contrast (White): 22.5 (Fail AA)
Contrast (Black): 13.7 (Pass AA)
Mood: The deep and subdued tone of #4E203C evokes a sense of richness, often likened to vintage wines, berries, or dark cherries. It brings a touch of refinement and sophistication while remaining grounded and somewhat mysterious. Its strong presence is perfect for adding depth and emotional intensity, making it a great choice for luxury branding or dramatic interior designs.
Close Matches:
- Pantone 5115 C - #4D2942 (Pantone Solid Coated) - ΔE=5.23
- Munsell 5rp 2/6 - #4E203C (Munsell) - ΔE=0.00
- Pantone 7421 U - #7C4B59 (Pantone Solid Uncoated) - ΔE=19.98
- RAL 340 20 25 - #4C213D (RAL Design) - ΔE=1.42
- Jotun Urban Heritage - #764547 (Jotun) - ΔE=22.15
Why Designers Use It:
- Emotional Impact: #4E203C’s rich, deep tone is often chosen for its emotional intensity. Designers favor it in spaces where they want to create a sense of drama or luxury, such as high-end interiors, fashion branding, and formal marketing materials.
- Trend and Tradition: While deeply associated with the classical elegance of dark reds, it is also seeing a resurgence in modern design, especially in industries where sophistication is paramount, such as fine dining, luxury automotive interiors, and exclusive consumer goods.
- Natural Associations: This color closely reflects the deep, red-berry shades found in nature, evoking the natural world, vintage wines, or autumnal shades, making it a fitting choice for organic or rustic-inspired themes.
- Industry Use: Its refined tone is often found in industries like automotive design, high-end packaging, and fashion, but it also sees use in advertising materials targeting more mature or luxury audiences. It is effective in areas where high contrast is needed without losing warmth.
- Regional Affiliation: There’s no strict regional or country-based affiliation with this color, but it does tend to be used more frequently in European or Western design contexts, especially for upscale brands or premium experiences.