#4DCCFF
- RGB
- 77, 204, 255
- Brightness
- 183.3
- HSL (°,%,%)
- 197°, 100%, 65%
- HSV V %
- 100%
- Lab
- 77.3, -19.1, -35.1
- CMYK (%)
- 70%, 20%, 0%, 0%
- PNG size
- 4.9 KB
- Tone / Feel
- light, intense cool hue
Black text
11.40:1
AAA (normal) · AAA (large)
White text
1.84:1
Fail (normal) · Fail (large)
Recommended text: Black (11.40:1 — AAA / AAA)
Color Profile: #4DCCFF
Common Name: Ice Blue
RGB: (77, 204, 255)
HSL: (198, 100%, 75%)
Contrast vs White: 3.7 (AA Pass)
Contrast vs Black: 8.0 (AA Pass)
Mood: Ice Blue evokes a fresh, cool, and serene atmosphere. It’s associated with clarity, tranquility, and precision, often used to convey a sense of calm professionalism. Popular in tech and design, it is soothing yet vibrant, offering a gentle visual presence without overwhelming the senses.
Notable Close Matches:
- Fiesta Blue - #5B9FAD (BS 2660-7084)
- True Blue - #6DBBEB (Benjamin Moore)
- Sky - #89B0DC (Tikkurila)
- Bluefish - #4DC6E2 (Pantone FHI)
- Light Blue - #288FBA (RAL 5012)
Why Designers Use It:
- Ice Blue is often chosen for its versatility and fresh, calming tone, making it a go-to for industries focusing on technology, healthcare, and interior design.
- Its soft, cool hue is used to evoke trust and professionalism, making it particularly popular in corporate branding, especially in the tech and medical fields.
- Its high contrast ratio against white and black makes it ideal for both digital and print media, ensuring visibility and accessibility without being too bold.
- Notably seen in industries like electronics, user interface design, and even cosmetics packaging, it aligns with modern, minimalist trends.
- It is frequently employed in digital platforms, apps, and branding materials aimed at younger audiences due to its association with clarity and modernity.