#43B02A
- RGB
- 67, 176, 42
- Brightness
- 140.5
- HSL (°,%,%)
- 109°, 61%, 43%
- HSV V %
- 69%
- Lab
- 63.7, -55.0, 55.5
- CMYK (%)
- 62%, 0%, 76%, 31%
- PNG size
- 6.8 KB
- Tone / Feel
- dark, vivid cool hue
Recommended text: Black (7.48:1 — AAA / AAA)
Color Profile: #43B02A
Common Name: Verdant Green
RGB: 67, 176, 42
HSL: 96°, 71%, 39%
Contrast Ratio (vs White): 5.6:1 (AA Pass)
Contrast Ratio (vs Black): 10.3:1 (AAA Pass)
Mood and Context
This color evokes a vibrant, fresh feeling. It's often associated with lush greenery, growth, and vitality. A favorite in modern design, it's ideal for conveying sustainability, nature, and health-conscious products. The popularity of green tones like this one has surged in eco-friendly branding, architecture, and digital interfaces, giving off an energizing yet calming atmosphere. As an accent color, it's seen as both bold and natural, appealing to those seeking modernity with an organic touch.
Close Named Matches
- Behr: Sparkling Apple (#74B339) - A light, fresh green with a similar lively tone.
- Dulux: Green Parrot 1 (#6DB95F) - A slightly more muted green but still rich in vibrancy.
- Pantone Solid Coated: 361 C (#2EB135) - A deep, lively green often used in bold branding.
- Jotun: Mosley (#89B04B) - A more yellow-leaning green, offering a softer, warmer variant.
Why Designers Use It
Designers favor this color because of its versatility across various industries. Its strong connection to nature makes it ideal for products and branding related to sustainability, organic goods, or green technologies. In the tech world, this green often appears in app interfaces and branding that promotes health, vitality, or eco-friendliness. The color is also heavily used in interior design, particularly in eco-conscious or biophilic designs, where natural elements are prioritized.
Its regional popularity can be traced back to the widespread association with healthy living and environmental consciousness, often seen in countries prioritizing green initiatives. While this green can be used across many sectors, it's particularly common in fashion and home decor, especially in Scandinavian countries known for their minimalist and nature-inspired designs. Additionally, the color carries historical ties to military and aviation, often seen in uniforms or camouflaged equipment, lending a sense of ruggedness and utility.