#3F3A66
- RGB
- 63, 58, 102
- Brightness
- 65.9
- HSL (°,%,%)
- 247°, 28%, 31%
- HSV V %
- 40%
- Lab
- 26.9, 13.9, -25.2
- CMYK (%)
- 38%, 43%, 0%, 60%
- PNG size
- 5.7 KB
- Tone / Feel
- dark, soft cool hue
Recommended text: White (10.46:1 — AAA / AAA)
Color Profile: #3F3A66
Common Name: Pantone Solid Coated
RGB: (63, 58, 102)
HSL: (240°, 19%, 31%)
Contrast vs White: 3.6 (AA pass)
Contrast vs Black: 8.5 (AA pass)
Mood
This color gives off a calm, elegant feel, often associated with luxury and depth. Its deep, muted tone tends to evoke a sense of mystery and sophistication. It's a color that works well in creative and refined environments, often favored in artistic and design settings. It has a cool, contemplative vibe, commonly used in settings that aim for a sense of understated professionalism or creativity.
Close Named Matches
- Pantone Solid Coated: #3F3A66 (Exact Match)
- Australian Standard AS2700 P14 - Blueberry: #454374
- Behr Paint - Harajuku Girl: #453F68
- Benjamin Moore - Blue Grotto: #363A64
- RAL Classic - Night Blue: #3F4367
Why Designers Use It
This color is favored for its calming and luxurious feel. Designers often choose it for projects that require a sense of professionalism, especially in industries like interior design, branding, and packaging. Its cool undertones make it ideal for tech companies or creative industries that want to convey depth and trustworthiness without feeling too bold. In fashion, this deep blue shade works well for evening wear and elegant designs.
It’s a color often found in professional settings, tech products, high-end packaging, and luxury automotive designs. The color's name, "Blueberry" and "Deep Wisteria," hints at its organic, natural associations, such as the night sky or deep sea, making it suitable for designs that aim to evoke mystery and sophistication. Its adoption in Pantone Solid Coated further solidifies its popularity among graphic designers and digital artists, especially for branding that requires both elegance and authority.
Though not trendy in a fleeting sense, this color has remained timeless, with its application across various industries showing longevity and adaptability. Its muted yet rich tone is especially relevant in professional and creative environments that prioritize understated sophistication.