#3A7DDA
- RGB
- 58, 125, 218
- Brightness
- 124.9
- HSL (°,%,%)
- 215°, 68%, 54%
- HSV V %
- 85%
- Lab
- 52.5, 10.3, -53.8
- CMYK (%)
- 73%, 43%, 0%, 15%
- PNG size
- 5.6 KB
- Tone / Feel
- mid, vivid cool hue
Recommended text: Black (5.13:1 — AA / AAA (large))
Color Profile: #3A7DDA
Common Name: Pantone 2727 C
RGB: 58, 125, 218
HSL: 220°, 74%, 55%
Contrast Ratios:
vs White: 5.3:1 (AA Pass)
vs Black: 11.4:1 (AA Pass)
Mood: This color exudes a cool, calm vibe, often evoking feelings of serenity and professionalism. It's a solid, dependable choice for designs requiring trustworthiness and clarity. It's a vibrant yet not overwhelming shade of blue that is visually stimulating without being aggressive.
Notable Close Matches:
- BS 2660-0012 - Pacific Blue #137299 (ΔE=34.28)
- RAL 5002 - Ultramarine Blue #2F4D86 (ΔE=26.81)
- Pantone FHI 18-4147 TSX - Blue Sea Star #006CBC (ΔE=10.51)
- Benjamin Moore 2066-30 - Big Country Blue #0167B2 (ΔE=13.63)
- Munsell 6.25PB 5/12 #3183CB (ΔE=13.96)
Why Designers Use It:
This color finds its place in both modern and traditional settings due to its balance between boldness and sophistication. Often used in branding for companies aiming for a trustworthy, professional look, Pantone 2727 C is especially common in industries like tech, finance, and corporate communications. Its calming yet assertive tone makes it perfect for healthcare and education sectors as well. Designers appreciate it for its versatile range in print and digital formats. Its use is widespread in logos, websites, packaging, and even textiles, representing a universal hue that's often associated with reliability and professionalism.
The color tends to be popular in Northern Europe and other regions with a cool, oceanic climate, invoking feelings of the sea, sky, and wide open spaces.