Select Page

← All HEX colors

#3A3678

Brightness
66.0
HSL (°,%,%)
244°, 38%, 34%
HSV V %
47%
Lab
26.4, 21.1, -37.4
PNG size
6.6 KB
Tone / Feel
dark, soft cool hue
Black text 1.98:1 Fail (normal) · Fail (large)
White text 10.61:1 AAA (normal) · AAA (large)

Recommended text: White (10.61:1 — AAA / AAA)

Color Profile: #3A3678

Common Name: Royal Blue

RGB: 58, 54, 120

HSL: 240, 38%, 36%

Contrast vs White: 4.3 (AA pass)

Contrast vs Black: 8.1 (AA pass)

Mood and Popularity:

Royal Blue, represented by #3A3678, exudes a deep, calming presence with rich undertones of sophistication. Often associated with regal history and high-end design, it maintains timeless popularity in both classic and modern aesthetics. This shade has made waves in various creative fields, from fashion to corporate design.

Notable Matches:

  • Jotun Paint - Royal Blue: #23517A (ΔE=25.15)
  • Pantone Fashion Home Interiors - Spectrum Blue: #3D3C7C (ΔE=3.05)
  • BS 381C:1996 - Aircraft Blue: #173679 (ΔE=7.62)
  • Behr Paint - Boudoir Blue: #4B4B84 (ΔE=11.05)

Why Designers Use It:

Royal Blue is a versatile color often chosen for its elegance and calming qualities. It’s a favorite in interior design, especially in corporate and luxury spaces, where it conveys trust and professionalism. This color is a staple in brand design, often seen in logos for banks, tech companies, and government organizations. The color’s rich, cool tone also finds a place in fashion, as it complements both casual and formal wear.

Its appeal spans multiple industries: from automotive, where it symbolizes power and stability, to interior design, where it offers a sense of calm. In the digital world, it’s used for websites and apps to promote confidence and reliability. Royal Blue’s versatility makes it ideal for creating a modern yet classic visual identity.

Palette neighbours