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#366E3B

Brightness
91.5
HSL (°,%,%)
125°, 34%, 32%
HSV V %
43%
Lab
41.6, -30.3, 22.9
PNG size
5.6 KB
Tone / Feel
dark, soft cool hue
Black text 3.45:1 Fail (normal) · AA (large) (large)
White text 6.09:1 AA (normal) · AAA (large) (large)

Recommended text: White (6.09:1 — AA / AAA (large))

Color Profile: #366E3B

Common Name: Hempel Green

RGB: (54, 103, 59)

HSL: (130°, 33%, 31%)

Contrast with White: 7.6 (Passes AA)

Contrast with Black: 5.5 (Passes AA)

Mood: The color #366E3B conveys a strong, earthy sense of stability and natural vitality. Its deep green tone is grounded and tranquil, evoking thoughts of lush forests and fertile land. It radiates an aura of strength and endurance, offering a sense of reassurance. This color is often associated with organic, eco-friendly aesthetics and is commonly used to represent environmentalism, sustainability, and growth.

Close Matches:

  • Hempel Green (#366735) - Hempel Paints
  • Emerald Green (#487148) - RAL Classic
  • Cat's Eye (#307047) - Benjamin Moore
  • Scallion (#2A6735) - Pantone FHI
  • Spring Juniper (#4A754A) - Dunn-Edwards

Why Designers Use It:

  • This color has a classic, rich look that makes it ideal for projects emphasizing nature, health, and sustainability. Its deep green hue is particularly popular in branding related to organic products, agriculture, and eco-conscious businesses.
  • Designers are drawn to #366E3B for its versatility in both light and dark environments. It serves as a neutral yet distinct backdrop for various other hues and works exceptionally well in combination with earth tones and natural textures.
  • In industries related to agriculture, health, and wellness, this green is frequently used to evoke a sense of calm and well-being. It’s commonly seen in branding for products and services that aim to promote environmental stewardship and long-term sustainability.
  • Though the color is timeless, it has also seen a resurgence in recent trends focusing on eco-conscious, sustainable design. With the growing demand for products that align with environmentally friendly values, this tone has become increasingly popular across many industries.

Palette neighbours