#2862A0
- RGB
- 40, 98, 160
- Brightness
- 95.0
- HSL (°,%,%)
- 211°, 60%, 39%
- HSV V %
- 63%
- Lab
- 40.8, 3.2, -39.0
- CMYK (%)
- 75%, 39%, 0%, 37%
- PNG size
- 6.9 KB
- Tone / Feel
- dark, vivid cool hue
Recommended text: White (6.28:1 — AA / AAA (large))
Color Profile: #2862A0
Common Name: Pacific Blue
RGB: (40, 98, 160)
HSL: H: 209° S: 58% L: 45%
Contrast vs White: 3.2 (AA pass)
Contrast vs Black: 7.5 (AAA pass)
Mood: This rich, calming shade of blue brings a sense of stability and trust, often evoking feelings of serenity and coolness. It is a popular choice in industries that need to communicate professionalism and reliability, especially in corporate and design settings.
Close Named Matches:
- Australian Standard AS2700 B21 - Ultramarine - #275A91
- BS 2660-0012 - Pacific Blue - #137299
- Pantone CMYK Color Guide PANTONE P 104-15 C - #2860A3
- RAL 5002 - Ultramarine Blue - #2F4D86
- Benjamin Moore CC-874 - Mosaic - #3963A4
Why Designers Use It:
This color is favored in design for its versatility and appeal across various industries, particularly for corporate branding, safety materials, and tech products. Its stable and reliable vibe makes it a popular choice in contexts where trust and professionalism need to be conveyed. Designers use it for its clarity and depth, whether in website layouts, logo design, or print materials. The color resonates strongly with industries related to aerospace, safety equipment, and even education, particularly when a sense of calm and order is desired. The choice of this color often signals a connection to the natural world, evoking the deep blue of the ocean or the sky, which makes it a favored choice in maritime or nautical branding. Additionally, its rich undertones and historical relevance in military uniforms add to its strong, authoritative presence in design.