#202B2D

Color Profile: #202B2D

Common Name: Dark Charcoal

RGB: 32, 43, 45

HSL: 195, 15%, 16%

Contrast (vs White): AA pass

Contrast (vs Black): AA pass

Mood: The #202B2D hue offers a rich, grounded, and somewhat sophisticated tone. Often associated with depth and stability, it's a color that evokes calmness without losing intensity. It sits comfortably in the mid-dark range of grayscale, bringing sophistication and professionalism to visual compositions. Its versatility makes it suitable for both corporate designs and more refined artistic ventures.

Close Matches:

• Australian Standard AS2700 - N61 BLACK: #2C2C2C - ΔE=5.21
• BS 381C:1996 - Night: #282B2F - ΔE=3.91
• Benjamin Moore - Black Forest Green: #252F2D - ΔE=3.33
• Federal Standard 595c - 37031 (Camouflage): #353637 - ΔE=7.41
• RAL Classic - Jet Black: #3C3C3C - ΔE=10.04

Why Designers Use It:

This color is popular for its versatility in design, primarily used in corporate branding, high-end product packaging, and architectural designs. #202B2D works seamlessly as a background or accent color, giving a sense of elegance and clarity while still feeling approachable. Designers often choose this hue for its ability to balance modernity with tradition, creating a grounded yet polished appearance. It’s also a favorite in industries like interior design, automotive, and electronics, where precision and sophistication are paramount.

Regionally, it carries an air of modernity and understated luxury, often appearing in minimalistic Scandinavian designs and modern office interiors. Additionally, it’s often chosen by tech and innovation-driven industries, as the shade speaks to both sophistication and forward-thinking aesthetics. As a color, it’s timeless yet contemporary, and its affinity with modern luxury and elegance makes it particularly favored in high-end fashion, architecture, and design-oriented consumer products.