#1F1ABF
- RGB
- 31, 26, 191
- Brightness
- 69.6
- HSL (°,%,%)
- 242°, 76%, 43%
- HSV V %
- 75%
- Lab
- 26.1, 57.1, -81.3
- CMYK (%)
- 84%, 86%, 0%, 25%
- PNG size
- 4.8 KB
- Tone / Feel
- dark, intense cool hue
Recommended text: White (10.72:1 — AAA / AAA)
Color Profile: #1F1ABF
Common Name: Royal Blue
RGB: (31, 26, 191)
HSL: (232, 85%, 41%)
Contrast vs White: 5.4 (AA Pass)
Contrast vs Black: 8.9 (AA Pass)
Visual Mood:
This rich and vibrant blue radiates energy and professionalism. Often associated with trust, stability, and authority, it’s widely used in corporate branding and design. As a color, it conveys reliability and confidence, making it ideal for industries focused on precision, such as technology, law, and finance.
Close Named Matches:
- Royal Blue (#2B3769, Australian Standard AS2700)
- French Blue (#2458AF, BS 381C)
- Scandinavian Blue (#4F4F8D, Benjamin Moore)
- Ultramarine Blue (#2F4D86, RAL Classic)
- Blue Dahlia (#2F5699, Behr)
Why Designers Use It:
Designers opt for this shade because of its association with clarity, professionalism, and authority. Its versatility makes it suitable for both corporate and artistic use, especially in industries where trust and dependability are key. From banking to healthcare, brands use it to evoke a sense of confidence in their audiences.
Notably, the color is frequently seen in digital interfaces, logos, and corporate identities—particularly within technology and service industries. Its common use is linked with the perception of dependability and quality. The color’s cool, subdued tone evokes stability, making it ideal for institutions that wish to convey both formality and modernity.
The color also carries historical significance, often linked with traditional maritime, military, and aviation design, where blue signals authority and strength. However, in more modern contexts, this hue is trendy in high-end branding, marketing, and digital tools, providing a feeling of luxury while remaining grounded and approachable.