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#007E98

Brightness
109.3
HSL (°,%,%)
190°, 100%, 30%
HSV V %
60%
Lab
48.5, -19.5, -22.2
PNG size
6.3 KB
Tone / Feel
dark, intense cool hue
Black text 4.44:1 Fail (normal) · AA (large) (large)
White text 4.73:1 AA (normal) · AAA (large) (large)

Recommended text: White (4.73:1 — AA / AAA (large))

Color Profile: #007E98

Common Name: Storm Blue

RGB: 0, 126, 152

HSL: 196°, 100%, 30%

Contrast (vs White): 4.9:1 (AA Pass)

Contrast (vs Black): 11.3:1 (AAA Pass)

Related Color Mood: A balanced blend of tranquility and assertiveness, #007E98 strikes a harmonious chord with its soothing depth and vibrant hue. Popular in various design sectors, it evokes a sense of stability and calm, yet has enough intensity to demand attention in digital and visual art spaces.

Close Matches:

  • Australian Standard AS2700 - Storm Blue #3B7F90 (ΔE=7.43)
  • Jotun Paint - Island Escape #007386 (ΔE=5.93)
  • Pantone Solid Coated - 3145 C #007A94 (ΔE=1.62)
  • Pantone CMYK - P119-16 C #007B98 (ΔE=2.40)
  • Behr Paint - Cosmic Sky #00788F (ΔE=2.90)

Why Designers Use It:

  • Trendiness: This hue is increasingly popular in interior design, branding, and corporate identity, where its balance between calming and energetic properties makes it ideal for creating modern yet inviting atmospheres. It’s trending across tech, branding, and even architecture.
  • Industry Use: Often found in corporate spaces, tech branding, and digital interfaces, this color adds depth while maintaining a professional, clean aesthetic. It’s a favorite in the design of apps and websites due to its balance of warmth and neutrality.
  • Natural Inspirations: The color draws inspiration from the deep blue hues of the ocean and the sky, representing vastness and clarity. It evokes feelings of tranquility and reliability, aligning with themes of nature, especially water elements.
  • Regional Associations: This shade of blue is a common choice in both Western and Eastern design traditions, where it often symbolizes peace, trust, and stability. It's associated with companies that wish to convey these values, particularly in Europe and North America.

Palette neighbours