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#0046AD

Brightness
79.3
HSL (°,%,%)
216°, 100%, 34%
HSV V %
68%
Lab
32.7, 24.0, -59.8
PNG size
6.3 KB
Tone / Feel
dark, intense cool hue
Black text 2.48:1 Fail (normal) · Fail (large)
White text 8.47:1 AAA (normal) · AAA (large)

Recommended text: White (8.47:1 — AAA / AAA)

Color Profile: #0046AD

Common Name: Pantone Solid Coated Blue

RGB: 0, 70, 173

HSL: 213°, 100%, 34%

Contrast vs White: 5.3:1 - AA Pass

Contrast vs Black: 13.0:1 - AA Pass

Mood: This blue conveys a sense of reliability, professionalism, and strength. Often associated with corporate environments, it exudes calmness and confidence, making it a strong contender in fields requiring trust and authority. It’s well-regarded in visual arts for its ability to complement a range of designs from minimalistic to bold, ideal for conveying structure or stability.

Close Named Matches:

  • Pantone 293 C #0046AD - Pantone Solid Coated
  • RAL 5002 Ultramarine Blue
  • Jotun Paint #23517A - Royal Blue
  • Behr #2F5699 - Blue Dahlia
  • Benjamin Moore #014F94 - Evening Blue

Why Designers Use It:

  • This deep, vivid blue is favored in many sectors such as technology, government, and finance, where trust, professionalism, and reliability are key brand values.
  • In the arts, particularly visual design, it’s used to create depth and contrast, often in conjunction with lighter hues for an eye-catching effect.
  • Its widespread use in corporate branding ensures it's viewed as authoritative and formal, ideal for everything from websites to uniforms.
  • Notably used in military and governmental settings, this shade evokes a sense of security and professionalism, offering high visibility while maintaining sophistication.
  • While the color itself is timeless, it is currently trending in digital spaces due to its compatibility with modern UI design aesthetics.

Palette neighbours