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Benjamin Moore New London Burgundy (HC-61) HEX code

This HEX color is commonly associated with Benjamin Moore colors, especially Benjamin Moore paint colours collection. This particular HEX color sample is often used to illustrate color named New London Burgundy, the code HC-61 is also used for refference to this Benjamin Moore color. And while HEX (RGB) representation of "real world" colors is not the most accurate choice, we can still use this visual sample as a point of refference for personal research or comparison. The information below should be useful to distinguish common colors between different tints, shades, standards and manufacturers.

HEX Color

HEX Code:#764C4F
HEX Color name:  (?)
RGB Decimal:118, 76, 79
RGB Float:0.463, 0.298, 0.31
CMYK Percentage:0, 36, 33, 54
HSL:357,22,38
LAB:37,18,6
LRV (?) :9.54%
Benjamin Moore New London Burgundy (HC-61) represented in HEX code #764C4F
New London Burgundy by Benjamin Moore

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New London Burgundy Color

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New London Burgundy color from Benjamin Moore has been included in multiple recent color comparisons, with matches including popular brands. You can browse the matches below, or alternatively, you can click here to create your own side-by-side color comparison using our color matching tools.

More similar colors

Simmilar or marginally close HEX code represents these equivalent colors between various brands and color standards. You can easily see the details (HEX, RGB, CMYK and more) of any listed color, just click the name and navigate to the color's subpage.

Australian Standard AS2700 / #6A404B / PLUM (P52)
BS 2660 Colours for building and decorative paints / #693C3C / Mecca Red (BS2660-1018)
British Standard BS 381C:1996 / #693B3F / Light Purple Brown (BS381C-449)
BS4800-5252 for colour-coordination in building construction / #764A57 / Victoria plum / Aubergine (02-C-39)
Jotun paint colour catalogue / #764547 / URBAN HERITAGE (3145)
Munsell Color System / #815256 / 2.5r 4/4
NCS 1950 Index colur chart / #704547 / S 6020-R
AMS Standard 595a / #764650 / Brown (30160)
Behr paint / #7A4D50 / Raspberry Puree (8327)
Benjamin Moore paint colours / #764C4F / New London Burgundy (HC-61)
Dulux color palette / #97534D / RED OCHRE
Dulux Trade Paints / #764A57 / Victoria plum / Aubergine / Plum (02 C 39)
Dunn-Edwards perfect palette / #784D4C / Burnt Crimson (DEC705)
Dutch Boy paint colors / #744B4C / Morelle (2-R-4)
Farrow and ball colours / #6D4247 / Preference Red (297)
Federal Standard 595c / #74454F / Brown (30160)
Hallman Lindsay paints / #754C50 / Madder (historic-madder)
Isomat color system / #794D50 / LPC 0376
Kelly Moore paint colors / #734B53 / King Arthur (AC24-R)
Kilz paint colors / #835C5F / Australian Shiraz (LA150-02)
Little Greene paint colors / #765557 / Adventurer (LG 7)
Matthews Paint Colors / #6D3E49 / Anasazi Red Met. (MP25307)
PPG Pittsburgh Paints Colors / #72494A / Chianti (13-06)
Sherwin-Williams paint colors / #81585B / Alaea (SW 7579)
Tikkurila paint colours / #654140 / Cherry (N417)
Trumatch paint colors / #6F5041 / Trumatch 50-c7 (50-c7)
Valspar Paint Colors / #794A4D / Moving Melody (1009-5)
Vista paint colors / #764F52 / Madder (C-1321)
Pantone CMYK Color Guide / #795050 / PANTONE P 51-12 C
Pantone Metallics / #704547 / PANTONE 8541 C
Pantone Premium Metallics Coated / #704F61 / PANTONE 10195 C
Pantone Solid Coated / #854D53 / PANTONE 4985 C
Pantone Solid Uncoated / #83545A / PANTONE 195 U
RAL Classic / #6F4641 / Red brown (RAL 8012)
RAL Design / #7D4F51 / RAL 020 40 20
Sikkens 4041 Color concept / #754347 / B2.20.30
Sikkens 5051 Color concept / #674348 / A6.22.19
Tiger Drylac / #724B46 / 049/66090