Select Page


Behr Velvety Merlot (PMD-43) HEX code

This HEX color is commonly associated with Behr colors, especially Behr paint collection. This particular HEX color sample is often used to illustrate color named Velvety Merlot, the code PMD-43 is also used for refference to this Behr color. And while HEX (RGB) representation of "real world" colors is not the most accurate choice, we can still use this visual sample as a point of refference for personal research or comparison. The information below should be useful to distinguish common colors between different tints, shades, standards and manufacturers.

HEX Color

HEX Code:#73373a
HEX Color name:  (?)
RGB Decimal:115, 55, 58
RGB Float:0.451, 0.216, 0.227
CMYK Percentage:0, 52, 50, 55
HSL:358,35,33
LAB:31,27,11
LRV (?) :6.65%
Behr Velvety Merlot (PMD-43) represented in HEX code #73373a
Velvety Merlot by Behr

Compare with

Match or compare Velvety Merlot color (?)

Best matching color from:
[ Show comparison ]

Specific color by name:[ Show comparison ]

Velvety Merlot Color

Behr logo

Velvety Merlot color from Behr has been included in multiple recent color comparisons, with matches including popular brands. You can browse the matches below, or alternatively, you can click here to create your own side-by-side color comparison using our color matching tools.

More similar colors

Simmilar or marginally close HEX code represents these equivalent colors between various brands and color standards. You can easily see the details (HEX, RGB, CMYK and more) of any listed color, just click the name and navigate to the color's subpage.

Australian Standard AS2700 / #612D2E / CLARET (R55)
BS 2660 Colours for building and decorative paints / #6A2C31 / Crimson / Cherry (BS2660-1025)
British Standard BS 381C:1996 / #693B3F / Light Purple Brown (BS381C-449)
BS4800-5252 for colour-coordination in building construction / #7B4945 / Copperbeech (04-C-39)
Jotun paint colour catalogue / #764547 / URBAN HERITAGE (3145)
Munsell Color System / #743336 / 5r 3/6
NCS 1950 Index colur chart / #7D4347 / S 5030-R
AMS Standard 595a / #794640 / Coast guard deck red, Metallic red-brown (10076)
Behr paint / #73373A / Velvety Merlot (PMD-43)
Benjamin Moore paint colours / #773738 / Dinner Party (AF-300)
Dulux color palette / #6B2230 / FLORENTINE RED
Dulux Trade Paints / #723A3D / Fire cracker 1 (95RR 07/271)
Dunn-Edwards perfect palette / #763B42 / Garnet Evening (DEA147)
Dutch Boy paint colors / #6F3538 / October Red (R045)
Farrow and ball colours / #6D4247 / Preference Red (297)
Federal Standard 595c / #794540 / Coast guard deck red / Metallic red-brown (10076)
Hallman Lindsay paints / #773B3E / Fruitful Orchard (101)
Isomat color system / #7D3D42 / LPC 0406
Kelly Moore paint colors / #723A3E / Kimono (KM4469-5)
Kilz paint colors / #784340 / Rich Leather (LB290-02)
Little Greene paint colors / #884143 / Baked cherry (LG 14)
Matthews Paint Colors / #703231 / Country Red (MP23446)
PPG Pittsburgh Paints Colors / #774041 / Bordeaux (1055-7)
Sherwin-Williams paint colors / #6E3637 / Red theatre (SW 7584)
Tikkurila paint colours / #894045 / Pomegranate (M423)
Trumatch paint colors / #6D4031 / Trumatch 50-a2 (50-a2)
Valspar Paint Colors / #763839 / Posh Red (1011-4)
Vista paint colors / #783C3F / Cheerful Cherry (K-1136)
Pantone CMYK Color Guide / #644241 / PANTONE P 51-14 C
Pantone Metallics / #734044 / PANTONE 8562 C
Pantone Premium Metallics Coated / #704F61 / PANTONE 10195 C
Pantone Solid Coated / #693835 / PANTONE 498 C
Pantone Solid Uncoated / #8A5359 / PANTONE 188 U
RAL Classic / #763D41 / Purple red (RAL 3004)
RAL Design / #6D2C32 / RAL 020 30 30
Sikkens 4041 Color concept / #71393F / B0.25.25
Sikkens 5051 Color concept / #70383C / B2.36.17
Tiger Drylac / #80443C / 038/30028 Brick Red